tag:blogger.com,1999:blog-54423447651804976872011-07-08T00:47:19.706-07:00We are what we think. FluentIdeas is a different perspective on the communications issues that touch us across the Global Village.Paul Hollettnoreply@blogger.comBlogger141100tag:blogger.com,1999:blog-5442344765180497687.post-43531547224593627012011-07-02T10:28:00.000-07:002011-07-02T10:28:41.817-07:00

Take a look at what augmented reality can bring to bear to an Art experienceThe J. Paul Getty Museum collection comes alive with Google Goggles - Official Google Mobile BlogPublish Post

Paul Hollettnoreply@blogger.com0tag:blogger.com,1999:blog-5442344765180497687.post-75444586600645336912010-03-22T16:09:00.000-07:002010-03-22T16:09:43.215-07:00

With a light finally showing at the end of a very long tunnel, Healthcare reform at least has a chance. Hopefully Americans will not allow the negatively charged dialog to allow Republicans and right leaning state governments to snatch defeat from the mouth of victory. Anyone defending the previous status quo is either unaware of the insanity of healthcare system unfairness, or is profiting via

Paul Hollettnoreply@blogger.com0tag:blogger.com,1999:blog-5442344765180497687.post-89225850439006035472010-01-27T12:08:00.000-08:002010-01-27T12:38:17.925-08:00

As Jim Cameron's Avatar becomes the largest grossing in film history ... surpassing even his film Titanics massive box office return, the interest and focus on the art of "Synthespians" is intensifying. The possibilities of recreating movie icons of the past and creating remarkably realistic synthetic performers are compelling ... and not without risk of altering our ideas of "live" performers

Paul Hollettnoreply@blogger.com0tag:blogger.com,1999:blog-5442344765180497687.post-88301159226011028852010-01-13T13:38:00.000-08:002010-03-02T09:26:57.287-08:00

Google is re-examining it's course in China on Google.cn after discovering cyber attacks had been made on Gmail accounts of known political dissenters. Google states that it's system was not breached, but that phishing scams or malware were used to attempt to hack email of 2 political activists. Other corporate sites in China were also attacked and it is clear that government operatives were

Paul Hollettnoreply@blogger.com0tag:blogger.com,1999:blog-5442344765180497687.post-83075629354420530142010-01-11T15:59:00.000-08:002010-01-11T15:59:47.732-08:00

With "Near Me Now", Google has completed a powerful loop that should prove a major consumer tool ... and a major opportunity for small businesses in America. Currently for iPhone and Android, the system uses the users phone GPS tracking to match up local businesses that have what you want. Beyond coffeeshops and restaurants,  retailers, theatres and event promoters can create a new dynamic with

Paul Hollettnoreply@blogger.com0tag:blogger.com,1999:blog-5442344765180497687.post-36577761389688168112009-12-05T18:37:00.000-08:002009-12-05T18:56:06.528-08:00

It's a challenge for any brand to take on a new icon ... it can be even harder to reinvent an old beloved one. Sun-Maid Raisins has looked to modernize it's nearly 100 year old image with a new 3D version of the Sun-Maid Raisin Girl developed by Synthespian Studios. It's a move welcomed by the growers and corporate marketing team ... but not unexpectedly seen it's share of criticism. Recently a

Paul Hollettnoreply@blogger.com0tag:blogger.com,1999:blog-5442344765180497687.post-63707757246299107982009-10-06T22:22:00.000-07:002009-10-06T22:24:52.508-07:00

Unlike it's role in the Wall Street meltdown it helped orchestrate, once in a while the FTC does something intelligent ... and perhaps benefits us all! With the online world Tweeting like there's no tomorrow (a scenario many films like "2012" want you to believe), the FTC wants to rein in the blatant endorsement "free-for-some" that is clogging the Internet pipes. Advertising is fee based

Paul Hollettnoreply@blogger.com0tag:blogger.com,1999:blog-5442344765180497687.post-51819845823532460682009-09-03T13:20:00.000-07:002009-09-04T17:59:05.989-07:00

Working with some ad agencies is like going hunting with Dick Cheney ... even side-by-side you can get shot! DDB Brazil, in trying to gain World Wildlife Federation account work, attempted to portray the scale of environmental damage from global warming in comparison to the attack on the New York City on 9/11. The result speaks for itself. It's not that the idea shouldn't come up at all... but

Paul Hollettnoreply@blogger.com0tag:blogger.com,1999:blog-5442344765180497687.post-14993154096708451502009-08-14T13:48:00.000-07:002009-08-14T15:20:53.960-07:00

Excuse me, there's just been too much going on out there ... but that's not news. If it's not global banks, its the auto industry or healthcare ... or just more inane posturing by Sarah Palin. (does anyone really take her seriously? ... I mean REALLY?). "We are where we are", a very wise man told me (My Dad, a long time ago ... and again just recently), "we'll deal with it a day at a time".The

Paul Hollettnoreply@blogger.com0tag:blogger.com,1999:blog-5442344765180497687.post-85492592807021300702008-12-05T11:05:00.000-08:002009-02-10T20:22:12.622-08:00

With all the grim financial news on Wall Street, Detroit and pretty much all around the World, it's a good time to take inventory of what's broken, what needs fixing, what should get tossed ... and what is on the horizon. The election of Barack Obama, beyond a historic event validating Americas commitment to it's stated social principals, is unprecedented in it's basis online. No previous

Paul Hollettnoreply@blogger.com0tag:blogger.com,1999:blog-5442344765180497687.post-999406874457138982008-09-03T15:02:00.000-07:002008-09-03T18:44:37.356-07:00

Those of us who are aware of the remarkable potentials for retail and out-of-home media using interactivity are increasingly excited with the array of new tools available. No longer just demo tech, Microsoft’s new “Surface” platform is a good example of this genre, now being used in AT&T stores and elsewhere. GestureTek, Reatrix and others paved the “gesture-based” way … and now BumpTop,

Paul Hollettnoreply@blogger.com0tag:blogger.com,1999:blog-5442344765180497687.post-27098198971459706872008-05-27T14:04:00.000-07:002008-05-27T14:09:56.219-07:00

Sometimes the obvious is invisible ... when you are too close to the subject. This is true of most small businesses who take for granted qualities that customers may think important ... and such qualities may be what define your business as GREAT.With this in mind ... take the extra time to find out why customers are loyal, keep coming back and send others. This knowledge is priceless! When you

Paul Hollettnoreply@blogger.com0tag:blogger.com,1999:blog-5442344765180497687.post-2558074550368169672008-04-01T17:21:00.000-07:002008-04-01T18:26:00.790-07:00

These days many businesses are so focused on "the bottom line" and acquiring new clients that they remain blithely unaware of 2 critical cues that are right at their fingertips. Information over time. In architecture, adding time and data to the 3D visual landscape of horizontal (x), vertical (y) and depth (z) ... allows us to sense where issues will arise that need anticipation. We call this "5D

Paul Hollettnoreply@blogger.com0tag:blogger.com,1999:blog-5442344765180497687.post-69659114447950575132008-01-11T14:50:00.000-08:002008-01-11T22:55:49.682-08:00

Whew ... wasn't sure we would make it but here we are ... 2008 in all it's glory. (well at least it's here, glorious on not!) Let us all hope that 2008 becomes a turning point for us all personally, politically and socially. On a Global level we deserve better, but it's up to us to demand it!This is a new Blog and I've been quiet for quite a while ... but by no means inactive! I've been immersed

Paul Hollettnoreply@blogger.com0